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Vyapaar Vistaar Tech Private Limited, a B2B tech-based distribution startup focused on supply chain innovation, has raised an undisclosed amount in pre-series A round funding led by a group of marquee investors.
The round saw participation from Deepak Agarwal (MD of Bikaji Foods International Ltd.), Sunil Chordia (Chairman & MD of Rajratan Global Wire Ltd., Authum Investment and Infrastructure Ltd.), and Ajay Gupta (Angel Investor).
The funds raised in this investment round will be utilized to further enhance the company’s technology platform, strengthen private-label brands, and expand the distribution network.
Vyapaar Vistaar Tech plans to further strengthen its existing markets in Central and North India while also venturing into South India.
Speaking about the funding, Satvik Kumat, Promoter and Director Of Vyapaar Vistaar Tech said, “We are excited to partner with our new investors to embark on this next phase of growth for Vyapaar Vistaar. With the support of our investors, we are well-positioned to drive growth, expand our distribution network, and promote our private-label brands along with several other domestic brands.”
“This infusion of funds not only validates the hard work of our dedicated team but also reinforces our commitment to creating a technology-driven seamless flow of products from brands to rural consumers and overcoming the limitations of traditional retail distribution,” said Arushi Kumat Dugar, Promoter and Director, Vyapaar Vistaar further added.
Vyapaar Vistaar Tech Private Limited’s centralized tele-order booking solution connects retailers directly to the platform, enabling brands to digitize sales by executing plans and strategies at the village level.