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ZestMoney launches Pay Later service for Apple customers in India

India based Ai-driven EMI financing and Pay Later company, ZestMoney has announced the launch of its By Now and Pay Later service for Apple Customers.

The company on Thursday, said, “As a part of the partnership, the customers can purchase their favorite Apple products by availing the flexibility of Zest Money’s Pay later option.”

“Customers can avail the credit limit from ZestMoney by completing digital KYC (online or in-store) and can choose the repayment plan of their convenience at the time of purchase,” The statement said.

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Speaking in the launch of the service, Lizzie Chapman, CEO & Co-founder at ZestMoney said, “We are so excited that ZestMoney can power the dreams of Apple customers to afford their favorite Apple products. We are seeing a huge demand for iPhones, iPads, MacBooks, and smartwatches at this time.”

“The popularity of Buy Now, Pay Later is playing out strongly for this premium category as people plan their finances better to make the most of their income in these difficult and uncertain times. Excitingly, we are seeing significant demand coming from Tier II and III cities, where we expect to drive significant growth in Apple ownership. We expect the demand to double during the festive season,” Lizzie said.

Adding to the statement, ZestMoney said, “The demand for Emi and Pay later solutions for Apple products is increasing in Tier II and Tier III markets. The company has already disbursed loans for customers in cities like Rajkot, Karim Nagar, Jalpaiguri, Chittoor, and others. Tier I cities like Bangalore, Mumbai, Delhi, Hyderabad continued to be the top market for Apple Products.”