OKX Launches ‘Be a Crypto Player’ Web3 Campaign in India During International Cricket Final

Date:

Trending

MUMBAI, India, Nov. 18, 2023 /PRNewswire/ — OKX, a leading Web3 technology company, today launched its cricket-themed ‘Be a Crypto Player’ Web3 ad campaign in India. Strategically timed to coincide with the 2023 international cricket championship final between India and Australia in Ahmedabad on November 19, the campaign positions OKX as a key Web3 player in India and showcases its comprehensive suite of Web3 products.

- Advertisement -

Scheduled to launch with a prominent takeover of X (formerly known as Twitter) across the Indian market on November 19, the ad campaign revolves around a character named Ajay, who is engrossed in the international cricket championship final. In the ad, Ajay hears the voice of OKX encouraging him to become a crypto player and join a community of millions in a new economic system powered by Web3.
The goal of the ad is to inspire the wider audience to embrace the world of Web3 via the OKX Wallet, which makes crypto accessible for everyone. The ad highlights the benefits of OKX’s all-in-one Web3 wallet, which provides access to 200,000 tokens via its DEX aggregator, as well as thousands of NFTs and DApps across nearly 80 blockchains. The ad, available in Hindi in addition to English, also marks OKX’s recent addition of Hindi support to its Web3 wallet.
OKX Chief Marketing Officer Haider Rafique said: “India’s growing enthusiasm for crypto and its position as a significant market for Web3 users have made us prioritize the country in our expansion efforts. The campaign aims to introduce the Indian market to the world of Web3, encouraging users to explore the countless possibilities offered by blockchain technology. It also reflects our commitment to driving the widespread adoption of this revolutionary technology in the country, while encouraging people to learn about Web3 and its applications in a responsible way.”
This campaign follows the recent launch of OKX Crypto Cricket Cup, an interactive competition that ran from October 5 to November 5 alongside the 2023 international cricket championship. The competition saw participation from over 80,000 users and aimed to encourage eligible participants to learn about Web3, capture exclusive, cricket-themed NFTs and compete for a share of a prize pool worth over USD200,000.
As part of its expansion efforts in India, OKX’s Web3 team will strengthen its connection with India’s thriving developer community by organizing Web3 activations, hackathons and side events at prominent developer events during the month of December. Some of the events they will be participating in include EthSign, Polygon Connect and ETH India.
For further information, please contact:Media@okx.com
About OKX
A leading global technology company driving the future of Web3, OKX provides a comprehensive suite of products to meet the needs of beginners and experts alike, including:
OKX Wallet: The world’s most powerful, secure and versatile crypto wallet which gives users access to over 80 blockchains while allowing them to take custody of their own funds. The wallet includes MPC technology which allows users to easily recover access to their wallet independently, removing the need for traditional, ‘written down’ seed phrases.DEX: A multi-chain, cross-chain decentralized exchange aggregator of 300+ other DEXs and approximately 15 bridges, with 200,000+ coins and more than 20 blockchains supported.NFT Marketplace: A multi-chain, zero-fee NFT marketplace that gives users access to NFT listings across seven top-tier marketplaces including OpenSea, MagicEden, LooksRare and Blur.Web3 DeFi: A powerful DeFi platform that supports earning and staking on about 70 protocols across more than 10 chains.OKX partners with a number of the world’s top brands and athletes, including English Premier League champions Manchester City F.C., McLaren Formula 1, The Tribeca Festival, Olympian Scotty James, and F1 driver Daniel Ricciardo.
As a leader building innovative technology products, OKX believes in challenging the status quo. The company recently launched a global brand campaign entitled, The System Needs a Rewrite, which advocates for a new paradigm led by Web3 self-managed technology.
To learn more about OKX, download our app or visit: okx.com
Disclaimer
Logo – https://techgraph.co/wp-content/uploads/2023/11/OKX_Logo_Logo.jpg

View original content:https://www.prnewswire.com/in/news-releases/okx-launches-be-a-crypto-player-web3-campaign-in-india-during-international-cricket-final-301992011.html

- Advertisement -

THE SNAPSHOTS

Sign up to get quick snaps of everyday happening, directly in your inbox.

We don’t spam! Read our privacy policy for more info.

- Advertisement -

Support our independent journalism PayPal (Outside India) For PayU (For Indian Readers).

More Latest Stories

More Articles

00:01:49

Trump Claims U.S. Trade Threat Helped Defuse India-Pakistan Ceasefire

On Monday, U.S. President Donald Trump said his administration played a key role in easing tensions between India and Pakistan by making future trade...

Operation Sindoor: India, Pakistan Agree to Ceasefire After High-Level Military Talks

India and Pakistan agreed on Saturday to halt all military activities across land, air, and sea, marking a significant pause in rising tensions over recent weeks. The decision came after a direct call between the Director Generals of Military Operations (DGMOs) earlier in the...

India Says Pakistan Attempted Large-Scale Drone Incursions, Used Civilian Flights as Cover

India on Friday accused Pakistan of attempting large-scale drone incursions across the western border...

The Future of B2B Commerce: E-commerce Platforms and Beyond

The way companies buy items and sell services has changed a lot from the...

Why Crypto Traders Are Flocking to Cap-tex Now

A recent surge in cryptocurrency prices, driven by global economic shifts and high-profile endorsements,...

How AI-Powered Online Platforms Are Revolutionizing Life Insurance Recommendations

Anyone with a child, a spouse, a life partner, or a parent as a...

From Arcade to Adventure – The Evolving Face of Entertainment and Why It Counts

Entertainment has always been a reflection of the shifting expectations of society. Earlier, people...

How Technology Helps Combat Various Viruses and Diseases

Technology has transformed the ways we approach vaccines, particularly for the flu. One noteworthy...

No OTPs, No Hassles: The Rise of Passwordless Digital Payments

India is pacing toward a passwordless future in the digital payments ecosystem. Technologically, it’s a big win, with faster checkouts, seamless user experiences, and...

12 Eye-Popping Hacks to Make Your Next Business Presentation Sparkle

Business presentations are often necessary to gain new clients and showcase what it is...

The Long-Term Power of Investing: Selecting Undervalued Industries

Investing can seem overwhelming, especially for beginners, as the numerous options and strategies available...

How a Money Back Policy Can Be a Smart Financial Choice?

Creating financial security involves strategic planning because investment decisions form one of the essential...

Meta Legal Head Offloads Shares worth $577K

Meta Platforms Inc.’s (NASDAQ: META) Chief Legal Officer, Jennifer Newstead, has sold 921 shares,...

Shell Executive Robin Mooldijk Sells €1.69 Mn in Shares

Shell plc’s Projects & Technology Director, Robin Mooldijk, has offloaded 50,000 shares in the company, amounting to approximately €1.69 million. According to the filing, the...

HR Chief Amy Coleman Reports Over 46,000 Microsoft Shares in SEC Filing

Microsoft (NASDAQ: MSFT) Chief Human Resources Officer, Amy Coleman, has reported her stock holdings in a recent regulatory filing with the U.S. Securities and Exchange Commission (SEC). According to the Form 3 filing, "Coleman owns 46,023 shares of Microsoft common stock, along with 18,100 restricted...

BGC Group raises $700 Mn in bond sale to refinance debt

BGC Group, Inc. (NASDAQ: BGC) has finalized a $700 million private offering of senior...

Alphabet Legal Chief John Kent Walker to Sell $2Mn in Shares via Morgan Stanley

Alphabet Inc.’s (NASDAQ: GOOGL) Chief Legal Officer, John Kent Walker Jr., has filed to...
00:02:53

Canada, Australia Partner to Build $6 Bn Arctic Radar System

In a bid to enhance Arctic and national security, Canada's Prime Minister Mark Carney...

Meta Chief Legal Officer Jennifer Newstead Offloads Shares as Part of Trading Plan

According to regulatory filings, Jennifer Newstead, Chief Legal Officer at Meta Platforms, Inc. (NASDAQ:...

Nvidia Director Aarti Shah to Sell Shares Worth $2.37 Mn

Aarti S. Shah, a director at NVIDIA Corporation (NASDAQ: NVDA), has filed a notice...

Alphabet Board Member Frances Arnold Increases Stake Following Dividend Allocation

According to a recent regulatory filing, Frances Arnold, a board member at Alphabet Inc.,...

Layer PR Wins SME News UK Awards, Expands to Bengaluru

Layer PR, a global public relations firm owned by TechGraph, has secured two major...

Google Acquires Wiz for $32 Billion in All-Cash Deal

Google LLC, a subsidiary of Alphabet Inc. (NASDAQ: GOOG, GOOGL) has signed a deal...

The Future of Digital Payments and Cybersecurity Challenges

The future of digital payments is evolving rapidly, driven by technological advancements, changes in...

How a Money Back Policy Can Be a Smart Financial Choice?

Creating financial security involves strategic planning because investment decisions form one of the essential...

The Ultimate Guide to Choosing and Using Fonts in Your Design Projects

Fonts play a crucial role in every design project, from branding and web design...

Predictive Analytics: The Key to Supply Chain Resilience

In today’s interconnected global economy, supply chains are the lifeblood of businesses, weaving intricate...

Software and Technology Changing the Industry

The advent of software and technological advancements has been a game-changer across various industries....

Jensen Huang Offloads $49.8Mn in Nvidia Shares

Nvidia (NASDAQ: NVDA) CEO and President Jen-Hsun Huang has disclosed the sale of 431,611...

Meta Legal Head Offloads Shares worth $577K

Meta Platforms Inc.’s (NASDAQ: META) Chief Legal Officer, Jennifer Newstead, has sold 921 shares,...

Google Acquires Wiz for $32 Billion in All-Cash Deal

Google LLC, a subsidiary of Alphabet Inc. (NASDAQ: GOOG, GOOGL) has signed a deal...

The Sustainability Imperative: How IT Distribution Is Driving Green Tech Adoption

In today's day and time sustainability is no longer just a corporate commitment, it...

The Future of Digital Payments and Cybersecurity Challenges

The future of digital payments is evolving rapidly, driven by technological advancements, changes in...