Naspers backed OLX Group acquires Aasaanjobs for an undisclosed amount

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Naspers-funded OLX Group has acquired Aasaanjobs for an undisclosed amount, a move aimed at strengthening the classified player’s position in the online job search segment.

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With the acquisition of Aasaanjobs, a recruitment marketplace for blue and grey-collar jobs in India, OLX will further strengthen its jobs vertical, OLX said in a statement.

This will help address the growing requirement of over 60 million urban workforce in India valued at over USD 1 billion, it added. This acquisition resonates with OLX’s commitment to grow its verticals strategically and leverage technology for better user experience on the platform, OLX Markets CEO Tim Hilpert said.

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“We aim to disrupt the ever growing job market with this portal and further unify our position in the jobs classifieds market in India,” he added.

Dinesh Goel, CEO and co-founder of Aasaanjobs, said the company’s inception was inspired by the large unregulated blue/grey collar jobs segment in India where there is a massive untapped opportunity.

OLX said its jobs category has been growing organically in India over the last couple of years.

It cited a recent study to state that in urban centres alone, over 70 million blue/grey collar job opportunities are available each year, while the workforce stands at 60 million workers annually.

This reflects the significant scope for growth opportunity in the sector, OLX added.

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Krishna Mali
Krishna Mali
Founder & Group Editor of TechGraph.

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