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India-based FMCG major Godrej Consumer Products Limited (GCPL) has announced its partnership with online food delivery apps Zomato, ShopKirana and ZoomCar for delivery of essential goods during the lockdown.
The company in its statement said: “The partnership will allow Zomato to deliver GCPL products directly to consumers at their doorsteps, while a B2B supply chain startup ShopKirana will deliver them to individual retailers by connecting with GCPL directly.”
Adding to the statement, GCPL said, “ZoomCar a self-drive mobility platform, will facilitate timely delivery of various essential products under the personal care, hair care, home care, and household insecticide categories to distributors.”‘
Speaking on the Partnership, Sunil Kataria, GCPL CEO for India & SAARC, said, “We have embarked on three unique collaborations to empower communities and contribute to the greater cause of curbing this coronavirus pandemic’s spread,”
“Through doorstep deliveries, GCPL aims to ensure people remain indoors and order essentials from the comfort of their home. Consumers can order GCPL’s range of products,” it added.
Adding to the statement, the company said, “To facilitate these deliveries, ShopKirana has unveiled a new app ‘Zaroori’. Godrej No.1 is the only soap brand listed on this app so far. Retailers can place orders of the soap on the Zaroori app and ShopKirana will deliver them directly from GCPL.”
“The service is currently active in India, but will soon be extended to Bhopal and Jabalpur,” it added.
The statement added, “This partnership aims to reduce reliance on the traditional transportation network and will use ZoomCar’s fleet to keep the supply chain running. This initiative is currently active in Mumbai and Nagpur.”