The affiliate marketing landscape is undergoing a significant transformation as privacy concerns and regulatory changes reshape the digital ecosystem. Traditionally, affiliate marketing has relied...
In the contemporary digital landscape, the pursuit of pinpointing the ideal audience has evolved into a finely tuned endeavor. The advent of hyperlocal advertising has revolutionized...
In today's fast-paced digital landscape, Artificial Intelligence (AI) has emerged as a transformative force, revolutionizing traditional marketing approaches and paving the way for unprecedented...
The gradual decline of traditional cookies has sparked profound contemplation within the world of digital marketing leading to the question – what next? As...
Embracing the intricacies of digital marketing and the concept of social alchemy involves a sophisticated strategy that seamlessly integrates a nuanced understanding of social...
During the interview with TechGraph, Amit Relan, Co-Founder and CEO, mFilterIt outlined the overview of how the ad fraud prevention market has evolved over...
In this interview, Arvind Balan, Co-Founder & CEO of, Maxperience on the company's data-driven approach to experiential marketing, and the secrets behind Maxperience's most...
In the fast-paced and competitive landscape of mobile applications, seasoned developers and adtech experts continuously seek innovative strategies to optimize their app revenue potential....
Speaking to the TechGraph, LS Digital Sr Vice President (VP) for Digital Strategy Planning & Client Success, Shantanu Bhattacharyya shared his insights on targeted...
Speaking to TechGraph’s Editorial team, Kavita Shenoy, Founder & CEO of Voiro said, "Although the programmatic ad tech is rapidly evolving, the problem of...
Israel-based incrementality measurement platform, INCRMNTAL has raised $4.1 million in series seed round funding led by Play Ventures, in participation from Eric Seufert’s Heracles...
Globally there has been a surge in the number of smartphone users, in Asia-Pacific alone for example the users have increased significantly from about...
Communication design is the process of successfully delivering a message to a target audience using multiple media of audio and visual resources to motivate...
The rapidly evolving digital landscape, the dominance of the internet, technological advancement, and software solutions are significantly impacting design trends. This has led to...
Leading influencer marketing insights and analytics platform, Qoruz has announced the launch of 'Qoruz Search,' a comprehensive influencer search engine in India.
"The platform will...
As the second wave of Coronavirus (COVID-19) has affected millions of families in India, and many people are struggling to feed themselves and their...
Indeed has gathered top recruiters across India at its virtual event Indeed Showcase – to launch its latest tech innovation, Virtual Hiring Events (VHE)...
India-settled e-wallet company MobiKwik on Friday said, "Its app was removed from the Google Play Store as it allegedly violated the app's ads policy."
In...
Marketers in India are missing potential opportunities to reach out to men in the categories where both genders are equal decision makers, according to...
After taking action spreading of Fake News on the platform, the American social networking giant Facebook is now planning downgrade the Facebook pages and...
Chinese nationalists are accusing a McDonald's advertisement in Taiwan of supporting independence for the self-ruled island.
The advertisement for a breakfast sandwich, broadcast only in...
