In participation with Equanimity Investments, and AL Trust. The Bengaluru -based snack startup Samosa Singh has advanced $2.7 million in series A round funding from She Capital, Fireside Ventures, and Japan-based AET Fund.
In a statement issued by the company, Samosa Singh said, “It will use the new round funding to scale up its operations, production capabilities, and business expansion in multiple cities. It is also looking to launch a cloud kitchen model.”
Speaking after fundraise, Shikhar Veer Singh, Co-founder & CEO, Samosa Singh, said: “Passion for our product drives everything we do, and we’re thrilled to have found a set of partners whose ideals align with ours.”
Their backing and experience will allow us to expand our presence pan-India and increase our production capacity manifold, enabling samosa lovers across the country to experience the change,” he said.
Samosa Singh currently operates in Bengaluru and Hyderabad, with plans to establish and consolidate its presence in South India in the coming year, and has partnered with leading national brands such as INOX, PVR Cinemas, and Café Coffee Day, among others.
Commenting on the investment in Samosa Singh, Anisha Singh, Founding Partner, She capital said “As our first investment, Samosa Singh led by Nidhi is a great embodiment of this vision. What excited us about them is the unique insights & innovation that Nidhi & Shikhar bring to one of the most consumed snacks in the country.”
“Building on technology, scientific research & key consumer insights without diluting the experience or quality for end-users is what makes this brand a great bet. We’re excited to partner with them as we make Samosa Singh a household name,” she said.
Further adding to the statement, Nidhi Singh, Co-founder of Samosa Singh, said: “Samosa Singh which serves over 25,000 orders per day, was born from a simple realization in India, leisure time and snack foods are both inextricably linked to the country’s cultural fabric.”
“Through Samosa Singh, we’ve founded a way to strengthen this bond, and by positioning ourselves as the brand leader in the under-penetrated and fragmented gourmet snack market,” Nidhi added.
