Gurgaon-based full-stack eCommerce enablement startup, ANS Commerce has raised $2.2 million in an over-subscribed pre-Series A round funding, led by Gokul Rajaram (Executive DoorDash) and Venture Catalysts.
The round also saw the participation from 9Unicorns and other angel investors such as Kunal Shah (Founder of CRED), Kunal Bahl and Rohit Bansal (Founders of Snapdeal), Umang Kumar (President of CarDekho), Varsha Rao (CEO of Nurx & ex-COO of Airbnb), Manik Gupta (Corporate VP of Microsoft), Shobhit Singhal (VP-Strategy of Gojek), Archishman R. (Head of Demand of Gojek), and Touchstone LLP.
“It will be utilizing the freshly infused capital primarily for hiring talent in the product and tech verticals alongside scaling the operations,” ANS Commerce said.
“ANS Commerce will further use the capital to enhance its existing architecture through various micro products and drive performance for brands across the e-commerce value chain,” it added.
ANS Commerce founders Vibhor Sahare, Amit Monga, Nakul Singh & Sushant Puri in their joint statement stated, “ANS Commerce has always remained committed to building tech-powered solutions to enable e-commerce. We are thrilled to have such eminent business and product leaders from around the globe backing us in our journey as investors and look forward to continuing to build India’s full-stack brand e-commerce enabler. We are ready to capitalize on the emergence of domestic D2C brands and international brands entering India.”
Commenting on the funding in ANS Commerce, Gokul Rajaram, Executive at DoorDash & Board Member at Coinbase and Pinterest said, “I have been extremely impressed with ANS Commerce’s mission to build the best and most scalable e-commerce platform to serve brands in India and beyond. I’m excited to partner with Vibhor, Amit, Nakul, Sushant, and the entire ANS Commerce team on their journey, and strongly believe they will revolutionize the e-commerce industry.”
Speaking on the investment, Dr. Apoorva Ranjan Sharma, Co-Founder of Venture Catalysts & 9Unicorns, added, “The pandemic has disrupted the way consumers are interacting with brands and this reflects in the growth of digital D2C brands in the last 12-18 months.”
“We see massive potential for ANS commerce as the online retail market is expected to reach $100 billion by 2026. We also expect the next set of Unicorns emerging from this segment,” Sharma added.
ANS Commerce has also announced its major expansion plans for the current financial years. With its warehouses currently available in three cities, it plans to launch such facilities in another 3-4 locations over the next few quarters.
