Topics: Advertising

In the ever-evolving marketing landscape, brands constantly seek innovative strategies to connect with their target audience. One such game-changer is the emergence of hyperlocal...

During the interview with TechGraph, Amit Relan, Co-Founder and CEO, mFilterIt outlined the overview of how the ad fraud prevention market has evolved over...

The rollout and adoption of 5G in India have been comparatively quicker and less cumbersome when compared to that of 4G. By March, around...

Today, we spoke to Ashwin Shekhar, Co-Founder & CRO of AVOW to understand the company's innovative approach to app-based advertising and how AVOW is...

In the fast-paced and competitive landscape of mobile applications, seasoned developers and adtech experts continuously seek innovative strategies to optimize their app revenue potential....

Speaking to TechGraph, GreedyGame's Founder & CEO, Arpit Jain spoke about the challenges and opportunities faced by mobile advertising companies in the current online...

Speaking to the TechGraph, LS Digital Sr Vice President (VP) for Digital Strategy Planning & Client Success, Shantanu Bhattacharyya shared his insights on targeted...

Speaking to TechGraph’s Editorial team, Kavita Shenoy, Founder & CEO of Voiro said, "Although the programmatic ad tech is rapidly evolving, the problem of...

Speaking to TechGraph, Mani Gopalaratnam, CEO & CTO of Resulticks has said, "The programmatic or marketing ad tech space has been dominated by a...

Israel-based incrementality measurement platform, INCRMNTAL has raised $4.1 million in series seed round funding led by Play Ventures, in participation from Eric Seufert’s Heracles...