Bengaluru based logistics and distribution startup Ripplr has raised $3 million in series A round funding from Zephyr Peacock India Growth fund and others.
Led by Zephyr Peacock India growth fund the funding also saw the participation of Yukti (A Chand family office) along with its existing investors 3One4 Capital.
Speaking on the investment in Ripplr, Pankaj Peacock said, “FMCG companies and emerging consumer brands will increasingly partner with tech-driven distribution businesses and use their internal resources for branding, marketing, and advertising. Ripplr, which is integrating technology and distribution is well-positioned to offer distribution on as a service and solve for complexities.”
“We have set in place the fundamentals of our tech-enabled business that will emerge as the next generation data-led distribution network. This will also be great leverage for emerging brands that want to identify and reach their customer cohorts without spending a large marketing budget,” Santih Dabke, Co-founder of Ripplr said.