When it comes to website design, many business owners focus on aesthetics. However, the technical aspects of website design are just as important – if not more so. In order to create a website that converts visitors into customers, you need to pay attention to the details. This blog post will discuss ten technical tips for designing a website that converts!
Use a responsive design:
A responsive website design is essential for today’s businesses. With more people using mobile devices to access the internet, it’s vital that your website can be viewed on all screen sizes. Responsive design ensures that your website looks great and works well no matter what device someone is using. There are a few things you need to keep in mind when creating a responsive website design:
- Make sure your website loads quickly on all devices. No one wants to wait around for a slow website to load.
- Use large font sizes so that visitors can easily read your content.
- Use plenty of whitespaces to help break up your content and make it easy to scan.
- Include calls to action on every page.
Optimize your website for search engines:
If you want your website to be successful, you need to optimize it for search engines. Search engine optimization (SEO) is the process of improving your website so that it will rank higher in search results. There are a few things you can do to optimize your website for SEO:
- Use keyword-rich titles and descriptions.
- Use relevant keywords throughout your website content.
- Include alt text on all images.
- Create a sitemap and submit it to Google.
- Regularly update your website with fresh content.
Use clear and concise text:
The text on your website should be clear and concise. Visitors should be able to understand what you’re saying without difficulty. Use short sentences and paragraphs, and break up your text with headings and subheadings.
It’s also essential to use easy-to-read fonts. Some fonts are more difficult to read than others, so choosing an easy font for the eyes is essential.
And don’t forget about your call to action! Make sure your call to action is prominently displayed and easy to understand.
Use high-quality images:
The images you use on your website should be high quality and relevant to your business. Don’t use generic stock photos – instead, use original photos that showcase your products or services. If you don’t have any professional photos, there are a few things you can do:
- Use free stock photo websites like Unsplash or Pexels.
- Take your own photos with a smartphone or DSLR camera.
- Hire a professional photographer to take some photos for you.
Whichever route you choose, make sure the images you use are high quality and help to illustrate your point.
Video is a great way to engage visitors and keep them on your website longer. In fact, including videos on your website can help increase conversion rates by up to 80%. There are a few things you need to keep in mind when using video on your website:
- Make sure the videos are relevant to your business.
- Use descriptive titles and tags so that people can easily find your videos.
- Optimize your videos for SEO.
- Include transcripts of your videos for people who prefer to read instead of watch.
Videos are a great way to engage visitors and interestingly convey information, so be sure to incorporate them into your website design.
Design for all devices:
As mentioned before, it’s important to design your website for all devices. In addition to using a responsive design, you should also make sure your website looks great on all screen sizes. Make sure you take the time to design for all devices – otherwise, you risk losing potential customers.
Use an engaging design:
Your website’s design should be engaging and visually appealing. The colors, fonts, and images you use on your website should all work together to create a cohesive look. And don’t forget about whitespace! Using plenty of whitespace in your design will help break up your content and make it easy to read.
When designing your website, think about the overall user experience – everything from the navigation to the content to the color scheme should be easy to use and visually appealing.
Get in touch with an expert website designer:
If you want to ensure your website is designed correctly, it’s good to get in touch with an expert. A professional website designer will have the knowledge and experience necessary to create a high-quality website that converts.
And if you’re not sure where to start, don’t worry – WEBX360 can help! They offer a wide range of website design and development services, so you’re sure to find what you’re looking for.
Creating a website that converts can be a daunting task, but it doesn’t have to be with the help of an expert.
Test, test, test:
Once your website is live, it’s important to test it to ensure everything is regularly working. This includes testing things like the forms, links, and call-to-action buttons. Testing your website will help ensure that visitors have a positive experience and are more likely to convert.
And don’t forget – you can always use Google Analytics to track your website’s performance. By tracking your website’s data, you can see what’s working and what isn’t.
Keep your website up-to-date:
Last but not least, it’s essential to keep your website up-to-date. This means regularly adding new content, updating your design, and ensuring all of your links are working. If you don’t keep your website up-to-date, you risk losing visitors – and potential customers.
So there you have it – ten tips for creating a website that converts. By following these tips, you can create a high-quality website that will help you reach your business goals.