EV Startup BattRE launches its first AR-based virtual showroom

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Jaipur-based Electric Vehicles (EV) startup BattRE has announced the launch of its first AR-based virtual showroom named Emagine, to allow customers to experience, customize and even buy BattRE scooters, at their convenience.

Speaking on the launch of the virtual showroom, Nishchal Chaudhary, Founder & Director of BattRE said, “Online retail continues to grow and is booming across industries of all shapes and sizes. And the EV industry is no exception. As this space evolves, so does our larger strategy as a multi-channel manufacturer to provide the most unique and engaging experience in our physical, digital, and remote selling environments. Therefore, we came forward as the first in our industry to step outside of the traditional retail interactions and launch a virtual showroom. And we are extremely excited to note our customers’ reactions.” 

“Emagine promises to enhance and influence the buyer’s purchase experience. With numerous levels of interaction, the virtual showroom offers a high level of customization for buyers. Emagine will be a great aid to the customer in their decision making,” Nishchal Chaudhary said.

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