India-based eCommerce company Snapdeal on Wednesday said, “It has established a call center in Shimla, Himachal Pradesh, to handle the growing demand of customer care traffic coming from across India.”
Snapdeal in its press release said, “Establishing this facility in Shimla is consistent with Snapdeal’s approach to further deepen its connection with Bharat. More than 85% of Snapdeal’s users come from non-metro cities. A very large part of its sellers is also based in smaller cities across the country, including in Ambala, Salem, Tirupur, Guwahati, Kanpur, Panipat, Coimbatore, Jodhpur and many more.”
“This center is expected to cater to the higher call volumes during the festive season later in the year,” the statement added.
Speaking on the development, the Snapdeal spokesperson said: “The decision to locate our new call center facility in Shimla is part of our on-going efforts to create more employment and enterprise opportunities outside the metro cities. We believe that the increasing digitalization and improved connectivity offers the right impetus to stimulate economic activity in smaller cities, which will ensure that the gains from the growth of e-commerce are spread all over the country.”
“The center in Shimla will work on a third-party partnership with a process management company based in Himachal Pradesh,” the company said.
Other such centers are located in NCR Delhi and the Greater Mumbai region.