Disney Start, the parent company of Stars Sports and Disney+ HotStar and official broadcaster for Asia Cup 2023 and World Cup 2024 has secured Rs 200 crore sponsorship from Hindustan Unilever Limited (HUL) for its TV and digital platform.
- Advertisement -
According to the Economics Times report, “Hindustan Unilever has come on board as a sponsor for both TV and digital coverage of the Asia Cup and World Cup for close to Rs 200 crore.”
Asia Cup 2023 is scheduled to start today with a few matches in Pakistan and the rest matches in Sri Lanka with a total of 13 scheduled matches. The ICC Men’s Cricket World Cup Mega Tournament will be hosted by India from October 5 to November 19 with a total of 48 scheduled matches.
