Topics: marketing automation
Inside
Pushing Boundaries: Innovative Digital Marketing Strategies for Small Businesses
The era of digital transformation began relatively recently when businesses worldwide realized that the Internet is indispensable. Now, the World Wide Web is a...
Opinions
Beyond Cookies: Exploring the Evolution of Affiliate Marketing in a Privacy-Centric Landscape
The affiliate marketing landscape is undergoing a significant transformation as privacy concerns and regulatory changes reshape the digital ecosystem. Traditionally, affiliate marketing has relied...
AI
The Evolution of Marketing in India: How AI is Revolutionizing Strategies
In today's fast-paced digital landscape, Artificial Intelligence (AI) has emerged as a transformative force, revolutionizing traditional marketing approaches and paving the way for unprecedented...
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Interviews
Interview: Shantanu Bhattacharyya On LS Digital Data-Driven Approach Behind Effective Digital Marketing
Speaking to the TechGraph, LS Digital Sr Vice President (VP) for Digital Strategy Planning & Client Success, Shantanu Bhattacharyya shared his insights on targeted...
Interviews
An interview with Shirin Hameed, CMO of Detroit Engineered Products
In an interview with TechGraph, Shirin Hameed, CMO of Detroit Engineered Products (DEP) said, "The CAE industry has come a long way from the...
Inside
Adtech space has been dominated by a few DSPs: Mani Gopalaratnam, CEO of Resulticks
Speaking to TechGraph, Mani Gopalaratnam, CEO & CTO of Resulticks has said, "The programmatic or marketing ad tech space has been dominated by a...
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Business
How Power Automate is an industrial revolution for business automation
Time and again, we have seen how automation has reaped benefits and transformed business operations. It has helped companies use technology to enhance efficiency...
Fintech
BlackSoil invests Rs 35 crore in five startups
Leading venture debt player BlackSoil, today announced that it has provided ₹35 Cr of growth capital in the form of Venture Debt to five...