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GOP Senators shows concerns over Online Advertising monopoly

During a Senate Judiciary Committee hearing, Senator Mike Lee expressed his concerns over the two tech companies for creating a monopoly in the Online...

How brands can use data for better customer experience

Countless conversations are taking place around how gathering data is transforming brands - both established ones and startups alike. Data is the new gold,...

Feeding India through Ads: A TechGraph Campaign to feed India

As the second wave of Coronavirus (COVID-19) has affected millions of families in India, and many people are struggling to feed themselves and their...
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Bharti Airtel launches ads platform Airtel Ads

Bharti Airtel on February 24, announced the launch of its advertising platform 'Airtel Ads'. Bharti Airtel in its statement said, "Using Airtel's deep data science...

TechGraph launches ‘Undekhi Khushi’ initiative for the Education of Childrens & Animals healthcare

Today, we at TechGraph has announced the launch of our new initiative named 'Undekhi Khushi' in India. Under the initiative, TechGraph will donate 20% of...

Google Play removes MobiKwik for promoting Aarogya Setu app

India-settled e-wallet company MobiKwik on Friday said, "Its app was removed from the Google Play Store as it allegedly violated the app's ads policy." In...
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Outbrain Responds to the United Nation’s open brief to stop the spread of COVID-19

World's leading discovery and advertising platform, Outbrain on Monday, announced that "It is now the part of the collective who have responded to the...

Interview: PivotRoots MD Shibu Shivanandan says, “Programmatic comes with the promise of transparency, efficiency and more balanced media buys outside of the duopoly

Sandeep Balani, India Head – OutBrain has recently caught up with Shibu Shivanandan, Founder & Managing Director of PivotRoots – a leading agency and...

WATConsult Executive VP Sahil Shah says, “2020 is the year we will be 100% programmatic.”

Like everywhere else, the Indian digital market is very much controlled by the big three where most of the ad dollars get invested. But India...
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Walmart to make its first direct pitch to big corporate advert buyers at New York event

Walmart Inc will meet large consumer goods companies and advertising firms for the first time in New York next week to pitch its advertising...

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