Three Wheels United appoints Hardip Singh Goindi as COO


The Bengaluru-based tech-enabled lender for light electric vehicles, Three Wheels United (TWU) has announced the appointment of Hardip Singh Goindi as its new Chief Operating Officer (COO).

Hardip Singh Goindi holds over 38+ years of leadership and management experience in the automobile sector and has worked with Piaggio Vehicles as Executive Vice President for Manufacturing, Domestic Marketing, Sales, a Market service, international business, and parts business, and before that as  President(Marketing) at TVS Motor Company.

“As COO of Three Wheels United, he will lead TWU’s expansion across multiple cities and focus on building strategic partnerships for the company,” the company said.

Speaking on the appointment, Cedrick Tandong, CEO & Co-Founder, Three Wheels United said “We are thrilled to have Hardip join our leadership team. His wealth of experience and successful track record in the automotive industry, specifically in the category of three-wheelers, will be invaluable to us as we rapidly expand into newer markets and enter into the next phase of growth”

Commenting on the joining at TWU, Hardip Singh Goindi said, “It’s an exciting time to be joining a mission-driven company like Three Wheels United. TWU’s unique ecosystem approach towards driving the adoption of sustainable last-mile connectivity has already shown great success in creating a positive impact on people as well as the planet. I look forward to working with the team to drive significant growth and help chart the company’s long-term success.”


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